后喻时代大学生网络意见领袖引导研究

Research on Guiding Network Opinion Leaders of Colleges in Post-metaphoric Age

新媒体时代,人类文化传递方式发生了根本变化,传统的教育理念、教育方法、教师的权威地位、教育的主客体关系等都面临严峻的考验。新形势下,高校的思想政治教育必须重视"后喻"的时代特征。大学生网络意见领袖相对于普通学生而言,其后喻文化属性更加明显。以大学生网络意见领袖为研究对象,探究其在后喻时代下的特征与引导策略,将给高校思想政治教育拓展新的渠道。

The newmedia era witnesses a fundamental change in human cultural transmission. This ucation ideas, teaching methods, teachers’ authority, as wel l as teacher-student relationship. Under such new circuological and pol itical education in colleges and universities must pay attention to the characteristics of post-metaphor time. Compared to ordinary students, this attribute of network opinion leaders is more obvious. It is thus crucial to study the characteristics of such lead-ers and worl^ out some solutions, aimed at providing more methods for ideological and pol itical education at colleges and universities.