基于体验消费的商业中心休闲空间情境营造

Situation Creation of Leisure Space in Commercial Center Based on Experiential Consumption

在体验消费时代的到来,电子商务的冲击下,体验式商业中心渐渐取代传统购物中心。而在体验式商业中心中,休闲空间的情境营造逐渐成为设计师们关注的重点。本文从商业中心的休闲空间入手,通过对商业空间的多种因素分析,对体验式活动空间进行划分,并将不同空间体验式情境营造的设计语汇进行梳理,以期为商业中心的休闲空间设计提出一些建议。

In the era of experiential consumption, under the impact of e-commerce, experiential business centers gradually replace traditional shopping centers. In the experiential commercial center, the creation of the leisure space has gradually become the focus of the designers. Starting from the leisure space in the commercial center, this article divides the experiential space through analyzing many factors of the commercial space, and sorts out the design vocabulary created by different spatial experiential contexts in order to make some suggestions for the leisure space design of the commercial center.