摘要
图书出版单位、期刊、报纸的微信公众平台发展迅速,各具特色。统计学术期刊、图书出版单位、非学术期刊和报纸的共计40个微信公众号的有关数据,比较其关注度、消息推送、菜单和后台功能等情况,总结优点和特色供学术期刊微信公众号参考借鉴,提出学术期刊微信公众号的发展思路。
In recent years,the WeChat public platforms of book publishers,journals and newspapers have developed rapidly and have their own characteristics.The paper counted 40 WeChat public platforms from academic journals,book publishers,Non-academic journals and newspapers.Then compared their degree of concern,push message,menu and background functions,summarized advantages and characteristics for the reference of the WeChat public platforms of academic journals.Finally,the development thought and path of WeChat public number of academic journals are put forward.
出处
《金陵科技学院学报（社会科学版）》
2017年第4期88-92,共5页
Journal of Jinling Institute of Technology(Social Sciences Edition)
基金
江苏省现代教育技术研究立项课题(2017-R-55318)
江苏省期刊协会资助课题(2016JSQKA011)
江苏省期刊协会立项课题(2015JSQKB011)
关键词
学术期刊
图书出版单位
非学术期刊
报纸
微信公众号
比较
academic journals
book publisher
Non-academic journals
newspaper
WeChat public platform
comparison
