孟加拉国电力市场分析及电力营销研究

Power Market Analysis and Power Marketing Research in Bangladesh

研究根据世界银行提供的统计数据和预测数据,分析了未来全球电力发展走势,可知现阶段孟加拉国的GDP和电力发展行情可观,其电力市场存在很多机会和挑战。但由于在孟加拉国的电源和电网规划中,日本JICA公司也参与了其制定,这对未来该国的电力市场份额的分配影响很大。研究再从孟加拉国的电力格局、电力市场、规划项目几方面着手,分析目前可投资方向及未来发展获益的机会,指导企业战略升级,针对性的提出了营销策略及应注意的细节,以达到避免重大投资建设失败的目的,获得最大收益。并对下一步展开孟加拉国电力市场提出了指导性问题。

Based on the statistical data and prediction data provided by the World Bank,analyzed the trend of global electricity power development in the future.Evidently,GDP and electricity power development trend in Bangladesh are quite impressive at this stage.There are many opportunities and challenges in the electricity market.However,due to the power and grid planning in Bangladesh,Japan＇s JICA company has also participated in its formulation,which will have great influence on the distribution of electricity market share in the future.Study from Bangladesh power pattern,power market,project planning several aspects,the analysis of the current and future development direction of the investment benefit opportunity,guide enterprises to upgrade strategy,put forward the marketing strategy and should pay attention to the details,in order to avoid major investment failure to get the maximum profit.It also puts forward some guiding questions for the next step of the power market in Bangladesh.