弹幕亚文化的传播机制研究

A Study On Communication Mechanism of Barrage Subculture

弹幕亚文化具有互联网文化基因,这种亚文化通过设置严格的准入机制,在"次元墙"的保护下,进行弹幕视频文化圈的文化身份认同和游戏狂欢。同时,弹幕亚文化在虚拟文化圈中同样建立了实在的话语权力结构,这对于弹幕亚文化圈的信息交流与传播具有重要影响。在互联网背景下,主流文化需要对亚文化进行理解和引导。

Barrage subculture is of internet culture gene. The subculture established strict access mechanism, which promoted its members to cultural identity and game carnival in the ＂sub-wall＂. At the same time, the sub-culture in the virtual culture circle also established the real structure of the discourse power, which plays an important influence on the information communication to the sub-culture circle. In the context of the Internet, the mainstream culture needs to understand and guide the subculture.