摘要
目的探究交互媒介如何运用于空间导视中,为导视设计研究提供新的思路与方法。方法以麦克卢汉的媒介"四元律"为依据,结合当下空间导视中的交互媒介手段,包括万维网、信息亭、手机APP、QR二维码、AR增强现实、空间投影等方式,分析交互媒介对于空间导视所产生的影响。结论交互媒介将提升空间导视中的用户体验,让用户回归最初寻路的行为逻辑,使得导视媒介向多元化发展,同时交互媒介在空间导视系统中的应用也存在着不稳定的因素。
It aims to explore how the interactive media is applied into wayfinding system, giving new thoughts and method to do research on wayfinding system. Using Mc Luhan's Four Laws of Media to analyze and value different way of using interactive media in wayfinding system, including www, kiosks, APP, QR code, AR and space mapping etc. The influence of interactive media on the wayfinding system is analyzed. Interactive media will enhance user experience in wayfinding system, make users return to the initial wayfinding behavior logic. Meanwhile, there are unstable factors in the application of interactive media in the wayfinding system.
出处
《包装工程》
CAS
北大核心
2018年第4期43-48,共6页
Packaging Engineering
基金
2015年广东省教育厅青年创新人才类项目(2014WQNCX100)
关键词
四元律
交互媒介
空间导视
行为逻辑
Four Laws of Media
interactive media
wayfinding
action logic