产品的文化性语言及其组织方法

Cultural Language and Its Methods of Organization of Product

目的将文化融入产品,让产品借助文化元素打动人。方法总结文创产品的产生途径,提出文创产品的设计目标和设计方法。结论文化元素与文化产品的功能、使用方式和造型有机结合,首先要为产品找到最贴切的文化,其次要发掘既定文化的精神内涵和表现形式,最后通过构思把既定文化元素有机融入产品。

Culture is integrated into products. Product with cultural elements can arouse people＇s feelings. It summarizes sources of cultural products, puts forward design goal and design method of cultural products. Cultural elements are harmoniously combined with product function, usage mode and modeling. Firstly, designer finds the most appropriate culture for product. Secondly, designer should discover the spiritual connotation and forms in the identified culture. Thirdly, it should harmoniously integrate the elements of the identified culture into the product by conception.