体验经济时代的产品设计方向分析

Analysis of Product Design in the Age of Experience Economy

目的探究体验经济时代的产品设计的主要方向。方法以体验经济为背景,总结现实的产品设计需求,同时结合旅游产品设计、儿童产品设计、智能产品设计等方面的具体论述,探讨产品设计在体验经济时代的发展方向及方法。结论基于体验经济的产品设计,既具备功能性和审美性特点,又包含整体的感受过程,能够为消费者带来良好的情感体验,从而使自身获得更多的认可,赢得更为广阔的市场。

It aims to explore the main direction of product design in the era of experience economy. With the background of experience economy, it sums up the product design requirements and combined with the specific reality, discusses the tourism product design, the design of children＇s products, intelligent product design, product design, to explore the development direction in the experience economy era and method. The product design is based on experience economy, both with functional and aesthetic features, and contains the whole process of feeling, which can bring consumers a good emotional experience, thus to gain more recognition, win the broader market.