一个栏目的诞生重塑与文创思维介入所带来的变化

The Birth of a Column and the Changes Brought by the Intervention of Creative Thinking

文章以《辽宁青年》的"特别报道"栏目为切入点,阐述该栏目诞生的背景及其报道特征,深入分析栏目获得成功的原因——保持六个特性、特征,个性化与意识形态导向作用,以及文创机制的融入,以期在网络时代环境下为期刊栏目的应变、打造和经营提供借鉴和参考。

The article begins with the ＂special report＂ column of Liaoning youth,expounds on the background of the birth of the column and its report characteristics of the column and analyses the reason for its success——keeping six characteristics, the individual ideology guiding role, and the integration mechanism, which provide reference for the strain, construction and management of the periodicals in the Internet environment.