供给侧改革下物流企业战略发展的路径与创新策略

Development Path and Strategy Innovation of Logistics Enterprise Strategy under the Supply Side of the Structural Reform

供给侧结构性改革是适应与引领经济新常态的必然要求。物流业是经济社会发展的基础性、战略性产业,应当增加有效供给以引领需求,淘汰无效供给以调整结构,使物流资源得到优化配置。物流企业必须精准把握国家对物流产业的全方位布局和行业发展趋势,结合自身实际情况,找准市场定位,优化发展路径,创新发展战略,提高服务质量,最终提升行业整体服务水平。

Supply side structural reform is the inevitable requirement of the new normal to adapt to and lead the economy. The logistics industry is a basic and strategic industry in economic and social development,by increasing the effective supply to lead the demand and the eliminating ineffective supply to adjust the structure,promote the logistics resources to optimize configuration. Therefore,logistics enterprises must accurately grasp the national comprehensive layout of logistics industry and the trend of the development of the logistics industry in the future,and combined with their own actual situation,to find their own market position,by optimizing the path of enterprise development,innovation enterprise development strategy,finally realizes overall quality of the logistics enterprise and improves their quality of service.