新媒体环境下高职院校校园文化建设的策略研究

随着新媒体快速发展,新媒体和高职院校校园文化的结合日益紧凑。新媒体技术的发展为高职院校校园文化的建设与发展注入了新的生机和活力,但是新媒体对传统的校园文化内容、体制、载体等也提出了新的挑战和要求。文章在研究新媒体环境下校园文化建设现状的情况下,给出了对策建议。

With the rapid development of the new media, the combination of the new media and the campus culture of higher vocational colleges is becoming more and more compact. The development of new media technology has injected new vitality into the construction of campus culture in higher vocational colleges, but new media also puts forward new challenges and requirements for traditional campus culture content, system, carrier and so on. With the study of the construction of campus culture under the new media environment, the paper gives the countermeasures and suggestions.