企业筹资管理与应用

Financing Management and Application of Enterprises

资本是企业产生、生存、发展并最终获利的原动力,企业的持续经营与不断拓展必须以筹资活动为先决条件。筹资活动是企业根据自身的生产经营对资本的需求,通过各种筹资渠道,采用适当的筹资方式来取得所需资本的行为。筹集资金是企业资金运动的起点,是决定资金运动规模和生产经营发展程度的重要环节。从江苏机械集团公司金龙合力叉车厂的筹资分析中,可佐证企业筹资管理,应着眼于改善资本结构,调整负债比率,拓宽筹资渠道等方面,从而有效解决资金紧张问题。

Capital is the motive power of generation,survival,development and earnings,while financing activity is the prerequisite for the constant operation and development of the enterprises.Financing activity is an activity that the enterprises acquire capital by appropriate financing means according to their demand through various financing channels.Raising capital is the start of fund movement for the enterprises and the important link determined the scale of capital movement and developing degree of business.The financing analysis on King Long Forklift Corporation,Jiangsu Machinery Group Corporation,can corroborate financing management of the enterprise-focusing on improving capital structure,adjusting liability ratio,and widening financing channel,and solving the problem of shortage of funds effectively.