“莆田好鞋”系列团体标准的研究及实践——福建·莆田特色产业转型升级之路

Research and Practice of "Putian Good Shoes" Group Standard——the Transformation and Upgrading of Characteristic Shoes Industry in Putian, Fujian Province

本文主要介绍"莆田好鞋"系列团体标准的研制和推广过程,通过总结分析成立国家级的出口鞋类产品质量安全示范区、制定"莆田好鞋"联盟标准、推广联盟标准、宣传"莆田好鞋"区域品牌、促进莆田市鞋业转型升级的实践经验和问题探讨,提出制定优质团体标准,创建区域品牌,促进产业转型升级的实践建议。

This paper mainly introduces the development and promotion process of Putian Good Shoes group standard. It is widely discussed that summary and analysis of the establishment of national export footwear product quality and safety demonstration zone,making and promoting Putian Good Shoes alliance standard, putting forward to develop the high quality group standards, creating regional brand and practical suggestions to promote the transformation and upgrading of industry.