达斡尔族体育发展困境与突破路径——以齐齐哈尔市梅里斯达斡尔族区为例

Dilemma and breakthrough path on the sports development of Daur Nationality——With Meilisi Daur District of Qiqihar as an example

采用文献资料法、专家访谈法、问卷调查法等方法,围绕民族体育在发展中面临的困境对达斡尔族学校和社区进行调查研究,发现民族体育学校发展失衡、受众基础薄弱、认知度较低、传播路径单一等诸多问题。在客观分析和深刻把脉基础上提出政府应加大资金投入、夯实民族体育群众基础、增加符合"互联网+"时代下的新传播路径,进一步探索达斡尔族体育创新发展的有效实现形式。

The paper investigated and researched the development dilemma of sports in Daur school andcommunity by such methods as Documentation Data Method, Expert Interview Method and QuestionnaireMethod, found many defects including imbalanced development of ethnic minority sports school, weak founda-tion of the receiving mass, low recognition degree and single propagation path, etc. On basis of objective anal-ysis and profound diagnosis, the paper proposed that the government shall increase investment, consolidate themass foundation of ethnic nationality sports, increase new propagation path conforming to ＂Internet ＋ ＂ era andfurther explore the effective realization means of the innovative development of Daur sports.