摘要
从革命话语到技术话语到人民话语,从集体主义的呈现到个人特色的凸显,袁隆平媒介形象的生产与演变,真实地映射着改革开放40年来国家对科学家的态度变化。《人民日报》对袁隆平媒介形象的建构具有鲜明特色,其话语生产模式包括：以意识形态为导向的价值宣传、以英雄原型为根基的形象塑造和以集中报道为主要的实践形式。
The discourse strategy of Yuan Longping＇s media image has changed from revolutionary to technological and then to demotic,which reflects the change of national attitude towards scientists in four decades since the reform and opening up. Yuan Longping＇s media image constructed by People＇s Daily has distinct characteristics. Its discourse producing models includes value publicity conducted by ideology,image construction based on hero archetype and practice forms mainly in concentrated reports.
作者
王春晓
WANG Chun-xiao(Journalism and Information Communication School, Huazhong University of Science and Technology, Wuhan 430074, Chin)
出处
《湖南科技大学学报（社会科学版）》
CSSCI
北大核心
2018年第1期179-184,共6页
Journal of Hunan University of Science and Technology(Social Science Edition)
基金
武汉市社会科学基金后期资助项目(WH-15030)
关键词
新闻话语
科学家形象
袁隆平
news discourse
images of scientists
Yuan Longping
