社会化媒体信息生态系统的优化分析

Optimization Analysis of Social Media Information Ecosystem

【目的/意义】近年来,社会化媒体信息生态系统存在严重的信息污染、信息过载、信息冗余等问题,优化社会化媒体信息生态系统能够更好地满足用户多样化的信息需求。【方法/过程】在信息生态系统理论的指导下,根据社会化媒体信息生态系统构成因子及具体因素之间的相互作用构建社会化媒体信息生态的系统动力学模型,采用Vensim PLE软件进行仿真分析。【结果/结论】通过仿真结果发现:提高社会化媒体平台重视度、政府重视度以及信息文化宣传度能够优化社会化媒体信息生态系统。

【Purpose/significance】In recent years, social media information ecosystem has serious problems, such as information pollution, information overload, information redundancy and so on. Optimizing social media information ecosystem can better meet the diverse information needs of users.【Method/process】Under the guidance of the theory of information ecosystem, considering the interaction between the factors of component factors, a system dynamics model is established for social media information ecosystem, and simulation analysis is conducted by using Vensim PLE.【Result/conclusion】The results show that social media information ecosystem can be optimized by enhancing level of importance attached by social media platform, level of importance attached by government regulative department and propaganda degree of information culture.