群体性事件网络舆论特征浅析

Group Events Network Characteristics of Public Opinion

网络舆论是互联网上唤起、形成的,一定时期内大多数网民对某一问题、现象所持的总体看法和观点。当前,网络舆论在社会生活和政治生活中的作用较以前更加明显,但客观分析网络舆论的功用,还必须把它放在一个更加广阔的背景里加以考察,关注其形成过程中技术、个人、社会等各种因素的复杂互动。在一个网络社会,如果要想实现更多群体性事件由"危"到"机"的转变,决不能忽略对群体性事件网络舆情的深入分析。网上舆论应当被视作社会民意系统的一个重要参数,它体现了特定时期社会发展的某些重要问题。但网络舆论并不等同于民意,网络媒体提供了一种平等讨论的可能和被期待的环境,但仔细审视之后,我们发现平等充分的讨论在网上存在一系列显著障碍。研究网络舆论,需判断"主流意见"之下各种意见的冲突和消长过程,有时分析舆论产生、发展的过程,比单纯分析舆论的结果更具现实意义。

Network consensus is formed on Internet,which reflets the view of most netizen at a time.At present,network consensus plays a more obvious part in social life and politics than before.But to analize the function of network consensus objectively, we should put it in a vast background,and pay attention to the interaction of technology,individual and the society.In a cyber society, to realize the transition from 'danger' to 'opportunity' of the mass incident,the deeply analysis on the network consensus is needed. The network consensus should be looked at a kdy parametera,which reflects the important social development problems in a patticular period.Network consensus is not equal to public opinion,because fair discussion becomes possible on network.But there is also a lot of obvious obstacles in the fair discussion.So a research on the conflict and change of different oppinions under the 'mainstream opinion' is necessary.There is more practical significance in analysing the process of the consensus rather than studying the result saperately.