台湾电视与湖南卫视音乐综艺节目策划发展比较研究

A Comparative Study of the Planning and Development of Music TV Show Programs by Taiwan Residents Television and Hunan Satellite Television

电视音乐综艺节目是近年来观众关注的热点,台湾地区电视音乐综艺节目在挖掘传统文化与呈现人文关怀方面影响了湖南卫视音乐综艺节目的发展,而以《歌手》为代表的湖南卫视音乐综艺节目在诠释多元文化、引导观众欣赏水平方面也呈现了自己的特色。两岸制作团队如能在交流和合作中充分发挥各自的资源优势和艺术特长,会使电视音乐综艺节目得到更好的发展。

Music TV show has been a great concern of the audience in recent years. The excavation of traditional culture and the presentation of humanistic concern in Taiwan music TV show programs has exerted a great influence on the development of Hunan TV music show programs. However, Hunan TV music show programs, represented by The Singer, also presents its own characteristics in interpreting multi-culture and promoting the audience^ sense of appreciation. If the production teams of both sides can give full play to their respective resource advantages and artistic specialties in communication and cooperation, music TV show programs will be better developed.