摘要
老字号的年轻化,不是只通过换装就能实现的。传统老字号扮起嫩来,决心也是很大的。1月28日,位于杭州的五芳斋文三路老店,刚刚拥有了一个新的名号:支付宝口碑首家24小时无人智慧餐厅。在距离杭州700余公里外的武汉,已改头换面的中山大道五芳斋回味餐厅,或即将迎来一场智能化的变身。此时,离浙江五芳斋和武汉五芳斋"联姻"已3年有余。年轻了!
The core competitiveness of a brand is the product itself, especially for food industry. During the recent hundred years, great changes have occurred to the customers eating habit. Taste, good look and praise from friends are all standards to young customers.Courage is important to make changes. Wu Fang Zhai was being questioned because of selling beef noodles, and new filling was not acceptable at first. Fortunately Wu Fang Zhai has been persisting with good performances.
出处
《支点》
2018年第3期61-64,7,共4页
PIVOT