造梦与解梦:后青年亚文化语境下的“互联网+仙侠奇观”

Creation and Interpretation of Dreams: “Internet plus Legends of Fairies and Heroes”

在新媒介时代,"互联网+仙侠"促成一种文化消费的"奇观",天生具有网感的仙侠玄幻影视作品,代表着传统影像艺术生产的重构和嬗变,新的创作理念、播出方式和接受习惯,让互联网成为大众的造梦者和解梦人。本文从青春剧内核、后青年亚文化的符号物化和资本逻辑两个维度对仙侠奇观进行审视,分析了仙侠奇观热潮产生的原因、现状,以及存在的诸多问题,希望对新时代网络文艺的发展提供思路。

At the new media age the "internet plus fairies and heroes" promotes a kind of "legend" in cultural consumption.The films and television programs of fantasies about fairies and heroes,which were born with internet sense,represent the reconstruction and evolution of the traditional video art production,the new creative concept,way of broadcast and habit of acceptance,and make the internet become the creator and interpreter of dreams for the masses.This article surveys the legends of fairies and heroes from the following dimensions of inner core of youth drama,the materialized symbols of sub-culture in post-adolescent territory and the capitalized logic,analyses the reason of craze for the fairy and hero legends,the current situation and many other practical problems,and expects to provide ideas for the development of network literature and art in the new era.