摘要
随着我国经济的稳健发展,水产品生产供给不断增加,市场需求持续增长,提高水产品市场活力、扩大市场交易规模显得愈发重要。论文通过构建水产品市场交易规模影响因素指标体系,运用AHP方法对水产品市场交易过程中的影响因素进行定量分析,通过综合评价及排序得出流通渠道的形式是影响水产品市场交易规模的首要因素,其次是政策环境、城镇化水平、消费偏好等因素,并在此基础上提出了优化水产品流通渠道、完善水产品市场管理的法律法规、加快新型城镇化建设步伐、加强水产品推广宣传和合理规划水产品批发市场布局等针对性建议。
With the steady development of our country's economy, the supply of aquatic products is increasing, the demand of the market is increasing, so it's more important to develop the vigor of the aquatic products market and expand the trading scale of the market. By constructing the index system of influencing factors of aquatic product market transaction scale, this paper quantitatively analyzes the influencing factors of aquatic product market transaction by AHP, and obtains that the form of circulation channel is the primary factor affecting the trade scale of aquatic products market through comprehensive evaluation and sequencing, followed by policy environment,urbanization level, consumption preference and other factors, and on this basis, the paper puts forward some targeted recommendations including the optimization of aquatic products circulation channels, improvement of the management of aquatic product market laws and regulations, fast progress of new urbanization, reinforcement of the promotion of aquatic products and rational planning of aquatic product wholesale market layout.
作者
李坚遥
孙琛
陈述平
邱亢铖
LI Jian-yao;SUN Chen;CHEN Shu-ping;QIU Hang-cheng(China Fishery Development Strategy Research Center of Shanghai Ocean University, Shanghai 201306, China;National Fisheries Technology Centre of China, The China Society of Fisheries ,Beijing 100125, China)
出处
《中国渔业经济》
2018年第1期65-71,共7页
Chinese Fisheries Economics
关键词
水产品
市场规模
交易规模
影响因素
AHP(层次分析法)
aquatic products
market size
transaction size
influencing factors
AHP (Analytic Hierarchy Process)