城市形象设计中历史与文化特色的多维度思考

MULTIDIMENSIONAL THINKING OF HISTORICAL AND CULTURAL CHARACTERISTICS IN URBAN IMAGE DESIGN

一个城市的形象是对外展示的"名片",提升城市形象将创造城市的发展优势,挖掘每个城市的特色是打造城市品牌的亮点,但如何正确地认知城市的历史,梳理合理的城市文化脉络,才是彰显城市形象特色化的正确方向。在城市形象的设计之初怎样的思考,决定城市的发展,这关系到在城市生活的每个人,这是一种城市与人的相互关系,两者相互依赖,相互促进。

The image of a city is the ＂business card＂ showing the value of the city, To enhance the image of the city will create the advantages of urban development, and to excavate the characteristics of each city is the highlight of building the city brand. But how to correctly understand the history of the city, and combing the reasonable urban cultural context is the correct direction to demonstrat the characteristic of city image. How to think deeply at the beginning of the design for urban image？ It determines the development of the city, which is related to everyone living in the city, This is a kind of relationship between the city and people, and they are interdependent and mutual promotion.