商业步行街环境标识系统现状问题及设计策略初探

Study on Status Quo and Design Strategies for Environmental Signage System of Commercial Pedestrian Streets

商业步行街环境标识作为城市公共服务设施之一,对解读空间、渲染文化、提示信息以及营造城市形象都有着重要作用。该文通过分析商业步行街环境标识系统现状问题,从而对相应设计策略展开探讨,最后从环境标识信息传达有效性、整体性设计与人性化设计三个方面找到解决现状问题的策略,为其他设计者提供参考。

As one of the urban public service facilities, the environmental signage of commercial pedestrian streets plays an important role in interpreting space, rendering culture, prompting information, and molding a city image. In this paper, the status quo of the environmental signage system of commercial pedestrian streets is analyzed and the corresponding design strategies are discussed. Lastly, solutions to the existing problems are found from the three aspects of the effectiveness of environmental signage information delivery, overall design and user-friendly design for reference.