云南省出境旅游发展模式研究

Study on the Development Model of Outbound Tourism in Yunnan Province

近年来,随着我国居民生活水平的提高、可支配收入和闲暇时间的增多、消费理念的转型、消费结构的升级以及出境签证的便利化,我国的出境旅游人数逐年增多,出境旅游逐渐成为国民生活的重要组成部分,我国出境旅游的发展态势引起了全球的关注。总的来讲,我国对出境旅游的关注与研究相对滞后,特别是云南省各层面对出境旅游的关注与研究不够重视。本文致力于云南省出境旅游发展模式的探究,提出云南省出境旅游发展的政企协同模式、产业协同模式和"旅游+互联网"模式,对云南省出境旅游的发展具有理论与实践的指导意义。

In recent years,with the improvement of living standards of our residents,disposable income and leisure time increased,the transformation of consumer ideas,consumption structure upgrades and the facilitation of China＇s exit visa.The number of China＇s outbound tourism increased year by year,outbound tourism has gradually become an important part of national life;The development trend of China＇s outbound tourism has aroused global attention.In general,the attention and the research on the outbound tourism is lagging behind,Especially in Yunnan Province at all levels of outbound tourism attention and research is not enough attention.This paper is devoted to the exploration of the development model of outbound tourism in Yunnan Province,the mode of industrial cooperation and the ＂tourism ＋Internet＂ mode for the development of outbound tourism in Yunnan Province,and the guiding significance of the theory and practice of the development.