自媒体时代高校基层共青团新媒体平台思想引领模式探究

Exploration of New Media Platform Ideology Guidance Pattern of Grass-Roots Communist Youth League of Colleges and Universities in the Era of "We Media"

青年思想引领是党的宣传思想工作的组成部分,更是高校共青团组织的根本任务。在网络传播科技日新月异发展的当下,人人都可以是自媒体(We Media)。高校共青团组织应不断对新媒体传播技术进行深入研究和探索,重塑工作理念,提高共青团干部综合素质,更好的掌握自媒体时代共青团工作特点,不断进行青年思想引领工作模式和方法的创新。

Youth ideology guidance is an integral part of the Party＇s propaganda and ideological work,and the basictask of the Communist Youth League in colleges and universities.In this era where network communication technologydevelops with each passing day,everyone can be ＂we media＂.The Communist Youth League of colleges and universitiesshould carry out continuous,in-depth study and exploration of new media communication technology,remold workidea,improve the overall quality of the Communist Youth League cadres,better grasp the work characteristics of theCommunist Youth League in the era of ＂we media＂,and make continuous innovation in the work pattern and methodof youth ideology guidance.