海洋文化创意背景下旅游产品发展研究——以平潭北港文创村为例

Research on the Development of Tourism Products Under the Background of Marine Cultural Creativity——Taking Cultural Creativity Village in Pingtan North Port as An Example

以研究海洋文化旅游产品发展方式为主要内容,通过调研福建平潭北港文创村旅游产品,分析北港村精品民宿与文创产品的发展轨迹、创作思路的,探索海岛旅游产品融合海洋文化创新创意开发的新模式。

In this study, the main content of this paper is to study the development of marine cultural tourism products, through the investigation of tourism products in Pingtan North Port, Fujian Province, the article analyzes the development track and creative ideas of Boutique Homestays and Wen - Chuang products in Peigang. And explore a new model for the integration of island tourism products and marine culture innovation and cretive development.