隐喻在海报设计中的价值与实现

Value and Realization of Metaphor in Poster Design

隐喻不仅是一种艺术手法,更是一种思维模式,在海报设计中具有重要价值。文章首先诠释了隐喻的内涵,然后详细分析了其在海报设计中的价值,最后从图形、文字、色彩和构图等四个不同的视角探讨了上述价值的实现路径。

Metaphor is not only a kind of artistic technique, but also a mode of thinking, which has important value in poster design. This paper first explains the connotation of metaphor, and then analyzes its value in poster design. Finally, it discusses the realization path of the above value from four different perspectives, such as graphics, text, color and composition.