博物馆解说词撰写中的易读性和参与性——系统功能语言学视角

Accessibility and Interaction in Museum Texts Writing——A Systemic Functional Approach

当代博物馆要满足多样性观众的多层次需要,必须在解说词的撰写中注重易读性和参与性。系统功能语言学为此提供了一个框架。有关易读性,多层次的标题有助于快速定位信息,规范性的语类易于掌握文本主旨,主位-述位系统引导信息流动。有关参与性,语气、名物化、语态等反应的权势体现了情境中交际双方的关系,合情合理地评价则让观众全心投入。

Museums cater to a mass audience of varied backgrounds, so accessibility and interaction are two major factors in writing panels and texts, for which Systemic Functional Linguistics provides a framework. As for accessibility, multi-layered headings help to locate information, genres help to master main ideas, and Theme-Rheme directs information flows. As for interaction, power(including mood, nominalization and voice)reflects relations between speakers and listeners, and reasonable appraisals appeal to audience.