基于感质体验的文创产品设计

Design of Cultural and Creative Products Based on the Qualia Experience

目的探讨感质体验在文创产品设计中的应用。方法通过阐述感质体验的内涵以及文创产品的外在层、中间层、内在层设计属性,结合"境"之美学体验分类,总结出文创产品感质物境体验、情境体验、意境体验的3个层次,分析不同层次的感质体验在用户与产品之间的表现特点,探讨不同层次的感质体验设计方法。最后以小夜灯为设计实践,验证该方法的有效性。结论感质体验的应用可以有效地挖掘产品的文化内涵,使用户在与产品的互动过程中获得深层次的感情体验。

The application of qualia experience in the design of cultural and creative products is explored. The environmental experience, situational experience, and artistic conception experience of cultural and creative products are summarized by stating the connotation of the qualia experience and the design attributes of the extrinsic layer, the middle layer and the inner layer of the cultural and creative products. The analysis of characteristics of different levels of the qualia experience between the users and the products and the exploration of different levels of qualia experience design method is presented. Finally, the night light is regarded as the design practice to verify the effectiveness of the method. The cultural connotation of the product can be tapped effectively through the application of the qualia experience. The deep feeling can be gained in the process of the user interacts with the products as well.