基于SWOT分析的锅庄舞发展策略研究

Study on Guozhuang Dance Development Strategy Based on SWOT Analysis

文章从SWOT角度分析研究锅庄舞,探讨锅庄舞的发展优势、劣势、机遇和威胁。认为:锅庄舞应该有长远、可持续发展的规划,广泛的公众意见,建立长效合理的机制,并抓住时代发展的机遇,迎接现实的挑战。

This paper makes discussion on Guozhuang Dance from the view of SWOT. It discusses the development strength, weakness, opportunities and threats of the dance. It is concluded that the dance should be long term and continuously planned, collect the suggestions of mass media widely, build long term and rational mechanism, as well as seize the opportunity to face the challenge of reality.