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大学生实施线上线下校园创业的策略比较分析——以齐齐哈尔工程学院为例

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摘要 为了保障大学生团队创业活动的效率,提升大学生创业的精准性,并一定程度上扩大大学生创业的活动范围,本论文将切入点从大学生线上创业与线下创业活动有效结合,分析两者之间的关系,试图寻找能结合双方优势,有效避短的策略,促进大学生更好创业。本论文主要分为四个方面,分别是实施线下校园创业的情况介绍;实施线上校园创业的情况介绍;4P策略比较;结论。
出处 《现代营销(下)》 2018年第4期80-80,共1页 Marketing Management Review
基金 大学生创业成长路径APP的校园应用策略研究(编号:201712729018)
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