“一带一路”与中国国家形象的建构与传播

“Belt and Road” Initiative and China’s National Image

＂一带一路＂给国家形象的建构与传播带来了新的机遇。通过运用媒体、整合传播、公共外交、民间交往等策略传播中国国家形象,能够顺应时代潮流,促进经济和文化的交融发展,提升国际地位,增强大国魅力,从而更好地立足于世界民族之林,推动社会主义现代化建设和中华民族的伟大复兴。

The Belt and Road Initiative brings new opportunities to the construction and dissemination of China＇s national image. Communication of China＇s national image by utilizing the tools of media, integrated communication, public diplomacy and people-to-people exchanges will respond to the call of the imes, promotes integrated development of economy and culture, elevates its international status, and builds its glamour as a major country. China will emerge stronger in the world and promote the construction of socialist modernization and the great rejuvenation of the Chinese nation.