基于排名聚合的古村落网络信息资源评价研究

Evaluating Web Information for Ancient Villages Based on Rank Aggregation

【目的】探究如何利用排名聚合方法科学评价古村落网络信息资源。【方法】提出评价流程框架和评价方法:选取6个考察维度,构建古村落网络信息资源评价指标体系;结合指标的主观权重和客观权重,采用一种排名聚合方法 BILPS将多种单一评价方法进行聚合,对古村落网络信息资源进行综合评价。【结果】对广东省64个古村落的网络信息资源进行评价,分析发现排名前10的古村落多位于广州市。【局限】仅应用于广东省古村落网络信息资源评价,未扩展至中国传统村落网络信息资源评价。【结论】科学地评价古村落网络信息资源能够辅助决策者、管理者和古村落居民在正确认识古村落网络传播现状和影响力状况的前提下做出决策,推动古村落的发展。

[Objective] This paper tries to evaluate Web information for ancient villages based on the rank aggregation method. [Methods] First, we proposed the framework and method to evaluate Web information resources for the ancient villages. Then, we selected six dimensions of observation, and constructed the evaluation index system. Third, we aggregated several evaluation methods using the BILPS technique, as well as combining subjective and objective weights. Finally, we evaluated the ancient village＇s online presence with the proposed algorithm. [Results] We examined 64 ancient villages in China＇s Guangdong Province and found that most of the Top 10 ancient villages were in the provincial city of Guangzhou. [Limitations] We only investigated the web information resources for ancient villages in Guangdong Province, more research is needed to study ancient villages in other regions. [Conclusions] This study could help decision-makers, managers and local residents better understand the ancient villages＇ online impacts, and then promote their development.