探索公共图书馆阅读推广新模式——以上海图书馆“微阅读·行走”活动为例

Exploring the New Mode of Public Library Reading Promotion:Taking “Micro-reading·Walking” Activity of Shanghai Library as an Example

本文通过对比上海图书馆电子书阅读推广品牌"微阅读"线下活动"微阅读·行走"与传统做法的不同,探索图书馆创新阅读推广模式的路径,包括营造新颖的、开放的阅读交流环境,使空间、知识和人三者处于和谐状态,以及促进知识良性流动等。

Through comparing the ＂Micro-reading · Walking＂, the offline activity of Shanghai Library e-book reading promotion brand ＂Micro-reading＂ with traditional practices, the author explores the path of innovating library reading promotion model, including creating a novel and open reading environment, making the space, knowledge and people harmonious, promoting the positive flow of knowledge and so on.