全域旅游背景下乡村旅游APP功能分析与探讨

Analysis and Discussion on the APP Function of Rural Tourism under the Background of Global Tourism

＂十三五＂期间旅游业由＂景点旅游＂向＂全域旅游＂转型发展,＂全域旅游＂将成为未来五年发展的关键,促使乡村旅游迎来发展好时机。目前手机上网已成为上网主流,旅游景区Wi Fi免费覆盖,旅游APP成为游客出行的首选,文章在综合比较旅游类App的基础上,结合乡村旅游特色,研究探讨乡村旅游APP的功能。

During the 13 th Five-Year Plan period, the tourism industry changed from ＂scenic spot tourism＂ to ＂global tourism＂, and ＂global tourism＂ will become the key to the development of the next five years, and promote rural tourism to usher in a good oppor-tunity for development.At present, mobile phone access to the Internet has become the mainstream of the Internet, tourism scenicWi Fi free coverage, tourism APP as the first choice for tourists to travel, the article on the basis of comprehensive comparison oftourism App, combined with the characteristics of rural tourism, study the functions of rural tourism APP.