大数据时代下纺织企业发展战略问题研究

Research on Development Strategy of Textile Enterprises in the Era of Big Data

计算机网络的发展以及信息技术的进步为人们的生活、工作带来了方便,也使得个人、企业等信息以数据的形式被储存在相关记录之中。从信息科技的角度上来看,现在是大数据的时代。在大数据时代下,企业之间面临着新的信息环境下的竞争,也拥有着以往未曾有过的发展机遇。本文以纺织企业为研究对象,研究并分析了大数据时代下纺织企业发展战略相关问题,并提出了相应的对策。

The development of computer networks and the advancement of information technology have brought convenience to people＇s lives and work, and have made personal and corporate information stored in relevant records in the form of data. From the perspective of information technology, it is now the era of big data. In the era of big data, companies face competition under a new information environment, and they also have opportunities for development that have not previously been available. This article takes the textile enterprises as the research object, studies and analyzes the problems related to the development strategy of textile enterprises in the era of big data, and puts forward corresponding countermeasures.