亳州传统体育旅游发展现状与对策研究

Research on the Current situation and countermeasures of the development of traditional sports tourism in Bozhou

体育旅游作为旅游业的一个新型分支,它集健身、娱乐、探险、观赏、竞技于一体,不仅满足旅客的休闲、趣味等观赏性,而且能够满足游客求知、猎奇、康复等众多衍生功能。目前国内对体育旅游事业方面的研究已略有成效,但对"武术之乡"亳州的体育旅游发展尚存在旅游资源分散、传统体育项目面临生存危机等问题,可在资源整合、增强保护意识、促进区域协同发展等方面巩固提高,以兹更深入地挖掘和发展传统体育的旅游价值,弘扬传统体育精神。

As a new branch of tourism, sports tourism integrates fitness, entertainment, adventure, ornamen-tal, competition as an organic whole,which not only meet passengers,needs of leisure, fun and view but can satis-fy the tourists,needs of seeking knowledge, novelty, rehabilitation, and many other derivative functions. At pres-ent, the domestic research on sports tourism has a slight effect, but in the development of the sports tourism of＂martial arts village＂— Bozhou,problems still exist like tourism resources scattered, traditional sports facing acrisis. Sports tourism could be impoved by of the integration of resources, enhancing the protection awareness,promoting regional coordinated development, consolidating and therefore seek tourism value of the traditionalsports, and promote the traditional sports spirit.