摘要
2018年4月24日,斯堪尼亚在北京751新罐发布了全新一代斯堪尼亚卡车。发布会现场从整体视觉到细小的元素均采用斯堪尼亚全球统一标准,颇具时尚感与未来感,同时巧妙地融入了中国文化元素——民乐、中国功夫等,给嘉宾们带来了一场视觉盛宴。新车发布也别出心裁,并没有采取倒计时的方式,而是在音乐高潮之时,2辆斯堪尼亚全新卡车从舞台两侧缓缓驶出,惊艳亮相。
On April 24, 2018, Scania held a grand event to announce new generation of truck products in China market, including well-recognized G series and R series. At the event, the company also displayed its brand new S series truck products. Taking the angles of "brand view", "product view", "operation view" "customer view" and "industry view", the company presented its brand history, as well as its global vision, new product information, operational economy and sustainable transport solutions.
出处
《商用汽车》
2018年第5期69-72,共4页
Commercial Vehicle