摘要
探讨人工智能应用给出版业带来的发展机遇,包括促进出版大数据向大机遇的转化、提高出版生产效率、促进图书发现。梳理出版业应用人工智能面临的挑战,包括读者数据的获取难题、出版规律性的发现和分析难题,以及具备出版经验的智能科学家人才缺乏问题。指出要应对这些挑战,出版业在人工智能应用过程中要注意数据驱动而非代替人类决策、训练人机交互,还要提高出版人的专业素养,识别出版市场规律。
The development opportunities brought by artificial intelligence technology in the publishing industry include promoting the transformation of publishing big data into great opportunities, improving the productivity of publication and enhancing the discovery of books. The challenges the publishing industry' s AI applications will face include obtaining readership data, discovering and analyzing best-selling patterns, and the shortage of intelligent scientists with publishing experiences. To meet these challenges, the publishing industry should pay attention to data-driven rather than data-soly decision making, train human-computer interaction in the application of artificial intelligence, improve the publishing professionalism and identify the publishing market rules.
作者
刘银娣
Liu Yindi(School of Journalism and Communication, South China University of Technology, Guangzhou, 510006)
出处
《出版科学》
CSSCI
北大核心
2018年第4期89-92,共4页
Publishing Journal
基金
广州市哲学社会科学项目"基于产业集群的广东省中小数字内容企业融资研究"(2016GZGJ78)
华南理工大学中央高校基本科研业务费重点项目"基于社交媒体的突发新闻数据核查研究"(2017GZD26)研究成果
关键词
出版业
人工智能
大数据
Publishing industry
Artificial intelligence
Big data