企业物流网络流量分配问题优化研究

Research on Optimization of Flow Distribution in Enterprise Logistics Network

针对企业物流网络分配存在的问题,在综合考虑成本、客户满意度两个子目标的情况下,使用多目标线性规划模型来构建零售企业物流网络流量分配模型,以鸿泰企业为案例进行实证分析,利用lingo实现模型编码并求解,得到优化结果并进行分析,最终确定鸿泰企业的物流网络流量分配方案,进而验证了该模型的有效性。

In view of the problems existing in the distribution of enterprise logistics network,the model of multi objective linear programming is used to construct the logistics network flow distribution model of retail enterprises under the circumstances of comprehensive consideration of cost and customer satisfaction. The model is analyzed with Hongtai enterprise as an example. The model is encoded and solved by lingo,and the optimization junction is obtained. Finally,we determine the logistics network traffic allocation scheme of Hongtai enterprises,and further verify the validity of the model.