借鉴台湾经验实现福建休闲农业产业的转型升级

Transformation and Upgrading of Leisure Agriculture in Fujian Using Taiwan's Experience for Reference

福建省休闲农业经过30年的发展已经具备了相当的规模,但同时也面临着许多产业发展的瓶颈和问题。通过借鉴台湾地区休闲农业发展的成功经验,着力从资源整合与规划设计、人才培养与产业辅导、标准提升与考核认证、管理完善与政策支持、营销宣传与手段创新等方面提出推动福建省休闲农业产业提质升级的路径选择与对策建议。

Leisure agriculture in Fujian province has already reached a considerable scale after 30 years of development, but it also faces many bottlenecks and problems in industrial development. Using the successful experience of leisure agriculture development in Taiwan for reference, the paths and countermeasures to promote the upgrading of leisure agriculture industry in Fujian were put forward, mainly focusing on the aspects of resource integration and planning design, talent training and industry tutoring, standard improvement and assessment certification, management improvement and policy support, innovation of marketing and publicity ways and others.