摘要
以河北肥尔得肥料科技开发有限公司为例,运用SWOT分析法,对该公司目前的状况进行了系统分析;并针对目前所处的环境,提出了农业科技肥料公司提升市场竞争力的对策与建议。
Taking Hebei Feierde Fertilizer Science and Technology Development Co., Ltd. as an example, the present situation of the company is systematically analyzed by SWOT method. In view of the present, the counter-measures and suggestions of promoting the market competitiveness are put forward.
作者
许春娟
刘孟朝
XU Chun-juan;LIU Meng-chao(Business School,Agricultural University of Hebei,Baoding 071000,China;Institute of Agriculture and Re原sources and Environment,Hebei Academy of Agriculture and Forestry Sciences,Shijiazhuang 050051,China)
出处
《河北农业科学》
2018年第1期96-99,共4页
Journal of Hebei Agricultural Sciences
关键词
农业科技肥料公司
竞争力
SWOT分析
Agricultural science and technology and fertilizer company
Competitiveness
SWOT analysis