摘要
随着经济社会的发展和生活水平的提高,人们更加重视健康养生。而中医药文化又是我国传统文化中留下来的精髓。习近平总书记曾在全国卫生与健康大会上强调要实现中医药健康养生文化的创造性转化和创新性发展。而具有丰富中医药资源的特色小镇正是搭建中医药健康养生文化"双创"的重要平台。本文以此为背景分析中医药健康养生文化与特色小镇的有效融合,并结合国内外的经验借鉴,以河南省豫西百草园为例,分析河南中医药健康养生小镇建设的现状、存在的问题,以及文化内涵的提升策略。
With the development of economy society and the improvement of living standard, people pay more attention to health preservation. Traditional Chinese medicine culture is the essence of Chinese traditional culture. At the national health and health conference, general secretary Xi Jinping stressed the need to realize the creative transformation and innovative development of TCM health culture. The town with rich resources of traditional Chinese medicine is an important platform for the establishment of "double innovation" of TCM health culture. It's based on this background that effective integration between the culture of traditional Chinese medicine health preservation and the characteristics town is studied in this paper. Moreover, the construction, the existence question and the cultural connotation of promotion strategy of Henan traditional Chinese medicine health small town, in the western herbals of Henan province as an example, were analyzed connecting with the domestic and foreign experience for reference.
作者
张慧
ZHANG Hui(School of Management,Henan University of Traditional Chinese Medicine,Henan Province,Zhengzhou 450046,Chin)
出处
《中国中医药现代远程教育》
2018年第15期44-48,共5页
Chinese Medicine Modern Distance Education of China
基金
河南省政府决策研究招标课题【No.2017B309】
关键词
中医药健康养生
特色小镇
文化内涵
traditional Chinese medicine health preservation
characteristic town
cultural connotation