企业社交媒体招聘探析

An Analysis of Enterprise Social Media Recruiting

随着传媒技术的不断发展,新媒体的运用受到越来越多的关注,新媒体(New Media)是与报刊、广播、电视等传统媒体相对而言的新的媒体形态,又被称为"第五媒体",其中包括网络媒体、手机媒体、数字电视等。近年来,企业的人力资源管理者也将目光投向了新媒体的运用,新媒体凭借其高效、快捷、低成本的优势逐渐成为企业招聘中的"新宠"。

With the continuous development of media technology,the application of new media has attracted more and more attention.New media is a new media form contrary to the traditional media such as newspapers,radio and television.It is also known as the ＂fifth media＂,including network media,mobile media,digital TV and so on. In recent years,the human resource management of enterprises has also focused on the application of new media.With its efficient,fast and low cost advantages,new media has gradually become a ＂new star＂ in the recruitment of enterprises.