摘要
本文在分析嘉兴工业产品发展面临的问题的基础上,从嘉兴文化元素的提炼、民间传统手工艺的运用、南湖红色文化的运用三个方面提出了结合嘉兴地域文化进行产品创新设计的方法。有利于突出地方特色,形成产品的差异化,发展地方产业。同时扩展嘉兴地域文化影响力,提升嘉兴整体形象。
Based on the analysis of Jia Xing problems about the development of industrial products,three product innovation design methods combined with Jia Xing regional culture were proposed:the extraction of cultural elements in Jiaxing,the use of folk traditional handicraft and the Nan Hu red culture.So these help to highlight the local characteristics of Jia Xing,get product differentiation,and development the local industry.At the same time,these can not only expand the regional cultural influence,but also promote the overall image of Jiaxing.
出处
《设计》
2018年第11期116-117,共2页
Design
关键词
嘉兴
地域文化
产品创新设计
JiaXing
Regional culture
Product innovation design