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“新零售”平台的供应商选择研究

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摘要 通过阅读相关文献资料,本文针对新零售平台上目前存在的销售产品质量、售后服务等问题,基于互联网搭建的新零售平台的基础上,通过从优化平台供应商选择角度出发,提出平台供应商选择的指标,构建出指标框架,从而来减缓平台所售产品及售后服务问题的出现。
作者 蔡晓华
出处 《商场现代化》 2018年第11期3-4,共2页
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