互联网下的产品摄影在产品设计中的应用

The Application of Product Photography in the Product Design under the Internet

产品摄影是观念意识在媒介上的延伸与扩展,是在产品设计过程中表达某种观念,是一种符合时下社会发展的新型产品设计手段。随着现代社会意识的不断转变,社会上产品设计也逐渐趋向多样化,产品摄影在产品设计过程中被赋予了更多意义,不仅拓展了传统产品设计的形式,更在产品设计过程中得到新的生命。产品摄影在产品设计中的应用可以通过强烈的观念性来表现企业形象,使产品设计的思想意识更加鲜明。此外,在产品设计的过程中仍要融入互联网的设计思维,促进单一产品设计形态向多元化设计方案的转变,实现互联网快速产品的迭代设计,加强用户与产品的参与度,实现互联网下的产品摄影在产品设计中的有效应用。

Product photography was the extension and expansion of concept consciousness in the media. It is to express some idea in the process of product design, and it was a new product design method that accords with the current social development. With the continuous transformation of modern social consciousness, product design in society was becoming more and more diversified. Product photography has been more meaningful in the process of product design. It did not only expands the form of traditional product design, but also gets new life in the process of product design. The application of product photography in product design can express the image of the enterprise through a strong sense of concept, and make the ideological consciousness of the product design clearer. In addition, the design thinking in the process of product design is to integrate the Internet, promote the transformation of a single product design form to diversified design, realize the iterative design of fast Internet products, strengthen the participation of users and products, to achieve effective application in Internet Product photography in product design.