大学生就业创业服务指导中新媒体应用策略

The Applied Strategy of New Media in University Students Employment and Entrepreneurship Services Guide

新媒体迅猛发展的态势,不断冲击和影响着当前就业创业服务指导方式。为有效应对,高校必须创新观念、手段和渠道,统筹规划,搭建起基于舆论导向、需求契合以及资源整合的新媒体布局,用新媒体的传播力、影响力、服务力、凝聚力助推大学生就业创业服务指导工作。

The rapid development trend of new media constantly affect the way of current employment and entrepreneurship services guide. To effectively cope with it,universities should have innovative ideas,means and channels. It should make overall plans,and set up new media layout based on public opinion direction,need fit and resource integration. It should enhance employment and entrepreneurship service instruction work with new media communication,influence and service forces.