基于绿色消费行为的环保购物袋设计引导分析

Design Guidance Analysis of Shopping Bag Based on Green Consumption Behavior

文章以设计能动性理论为基础,从设计角度评估环保购物袋的市场发展趋势,分析环保购物袋的优势、改良方式、普及对象,探究环保购物袋引领绿色消费行为的方法,阐明设计是助推社会良性发展的重要手段,进一步推动全社会的绿色消费行为。通过引入双向机制可激发环保购物袋的潜在能动性,从而引导人们逐步实现低碳环保的社会整体环境。

Based on the theory of design activism, from the perspective of design evaluate market development trend of environmental protection shopping bag, and to further promote the green consumption behavior of the whole society, and analyze the advantages of shopping bags, improving methods and popularizing subjects, and explores the methods of environmental protection in shopping bag leading to green consumption behavior. Indicate the design is an important means of booster and the benign development of the society, further promote green consumption in the whole society. Introduce a two-way mechanism which can arouse environmental protection shopping bags for potential initiative, thus guide people to progressively realize the overall environment of low carbon environmental protection