中国纪录片新天地

New Directions for Chinese Documentary

纪录片作为诞生最早的电影类型,有着强大的纪实价值、文化价值和艺术价值。但近些年中国纪录片的发展并不是一帆风顺的,无论是总票房还是院线上映率都不佳,还面临着网络视频的冲击。通过新兴媒介思维和国际节目制式传播等角度来分析中国纪录片的新机遇,从纪录片的拍摄、发行和收益方式等多个方面进行网络化和数字化革新,希望构建一个健康有活力的市场,实现中国纪录片节目经济和文化的双重价值。

As the earliest film type, the documentary has strong documentary, cultural and artistic values. However, the development of Chinese documentaries in recent years has met some challenges. Whether it is the total box office or the cinema, the online screening rate is not good, and it is also facing the impact of online video. Through the perspective of emerging media thinking and international program format communication, this article analyzes the new opportunities of Chinese documentary films, and carries out network and digital innovations from the aspects of documentary filming, distribution and revenue, and hopes to build a healthy and dynamic market and realize the economic and cultural values of China s documentary programs.